Reason of unhealthy eating practices in India

Where? Delhi: City of migrants – Bangalore: City of start up – Mumbai: City of dreams Long working hours and expensive fruits and vegetables, an affinity for fast food are the leaders when one choose their food, hence drop in their healthy food consumption. 1. Online food option: where Bangalore is the front-runner in this area which comprehending 10 percent of food-ordering. And Chinese, Italian and fast food are the leading in this. Misleading advertisement and labeling are also a cause for unhealthy eating practices. The ASCI (Advertising Standards Council of India (ASCI) has upheld complaints against very renowned healthcare companies like GSK, Kellogs, Dabur. (Ref: http://www.thenewsminute.com/article/eight-indian-advertisements-have-been-found-misleading) 2. Media: A powerful tool to destroy or to construct. But what to believe or what to avoid The ASCI should be pro active for this. The Lancet paper revealed that India now has the greatest disease burden of any country, hastening what experts call an “epidemiological transition” from communicable to non-communicable or so-called lifestyle disease, accentuated by a collapsing public healthcare system. Healthcare expenses push an additional 39 million people back into poverty every year. 3. In addition to it Indian food is also culprit, which majorly supposed to be vegetarian but it lacks the vegetable and more of Carbohydrate / cereal (rice, wheat) based dietary pattern, which causes obesity. And if we come to vegetables then potato is the king of this. 4. Come to the Cooking Method: We boil and cook food till the nutrient value is killed. Culture is also hurdle to maintain healthy food habits like Gujrati and Punjabi foods are famous for snacking and high calorie food. Whereas Mumbai food where Vada pav is replacing meals. 5. According to Times of India Skipping breakfast when rushing to school and snacking on chips and Maggi, both reservoirs of dead calories has become a trend Do you think we can mitigate this habit traditionally? What are your ideas to combat malnutrition problem in India?